Geneva, Switzerland – 2 June 2025 – Baobabooks is pleased to announce that it is one of the finalists selected to participate in the MassChallenge Switzerland accelerator programme 2025. This year 1,527 startups from 34 countries across 5 continents applied for the accelerator and only 8 per cent were selected to participate.
“Being selected for MassChallenge Switzerland is an incredible opportunity—we’re excited to tap into a global network of experts, challenge our assumptions, and accelerate our vision into real-world impact,” commented Peter Nicholson, Co-Founder & CEO. “We look forward to learning from experienced mentors, connecting with like-minded innovators, and taking our startup to the next stage of growth.”
The Baobabooks platform provides tools to help teachers manage their workload and better engage learners, while at the same time supporting literacy skills development. Even in the age of AI, strong writing literacy remains essential for clear communication, critical thinking, and effective collaboration with both humans and machines.
As AI tools become more integrated into daily life, the ability to craft, evaluate, and refine written content ensures individuals stay in control of meaning and intent. Developing these skills empowers people not just to consume information, but to shape it with clarity, creativity, and purpose.
Since its founding, Baobabooks has worked with schools around the world and supported teachers in classroom-based as well as remote learning environments while also striving to support children and adolescents wherever they may be.
Since 2016, MassChallenge Switzerland has been a leader in helping startups across Europe and beyond grow their businesses. Through the end of 2024, startups from around the world involving 950 alumni who participated in MassChallenge Switzerland’s accelerator programme have raised more than CHF2 billion in funding and created value for both economies and societies in general.
About Baobabooks
Baobabooks is an award-winning, Swiss-based social impact company that partners with educators to engage and empower young learners to express their unique voices while improving their writing literacy skills. Our AI-supported online platform leverages teacher-friendly technology to support classroom-based and remote learning in a fun and engaging way for students.
For more information please visit our website: https://baobabooks.com and follow us on LinkedIn.
Baobabooks contact: [email protected]
