Inspiring young Writers & Illustrators

Baobabooks is a Swiss-based, mission-driven social enterprise focused on helping improve literacy by partnering with educators to engage learners around the world and provide them a place to express their thoughts, ideas and creativity.

25,000 students, parents and teachers worldwide have registered with Baobabooks







Teacher led, technology enabled

Powered by transformative educational research and innovative technology, we work across oceans, cultures and continents to build understanding, exchange ideas and create a better world. Working in partnership with educators, parents, local communities, schools and other educational groups and governments, Baobabooks helps learners gain confidence and recognition for their creativity, one person at a time.

Core Values

Baobabooks offers young people unlimited opportunities to express themselves

Baobabooks encourages students to be innovative and explore new ideas to creatively express themselves.


Encouraging students to be innovative and express new ideas

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Encouraging students to be innovative and express new ideas


Encouraging students to be innovative and express new idea

Inpiring future Writers & Illustrators

Thank you for visiting our site.

Imagine you are sitting on a beautiful, sunny beach with your children. You watch as dolphins leap out of the sea in perfect arcs against a clear blue sky. You turn to your children and say, “Kids, look at the amazing performance these dolphins are putting on for you!”, but all your kids do is shrug as they stare with blank faces into the screens of their devices.

That was me, sitting on the beach and growing with concern as I watched how my kids’ attention was being consumed by their digital devices with no productive outcome. As a concerned Dad, I knew I had to do something. Knowing how much my kids liked writing and drawing, I imagined creating a platform where they could write, illustrate, and publish their own stories and books.

In order to bring this dream to life, I was fortunate to enlist the support of like-minded educators, digital pioneers, and visionaries. Together we are Baobabooks, a group of innovators driven to have a positive social impact and focused on engaging broadly to lower barriers to education, encourage cross-cultural collaboration and provide a safe environment for kids to freely express their creativity. We partner with educators and families to create a place for children to awaken their imagination through the positive use of technology.

We hope you enjoy our platform.

Peter Nicholson

Co-Founder and CEO

The Baobabooks Community

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You’ll be in good company

The words of support from our Baobabooks community inspire us daily

The people behind Baobabooks

Baobabooks team, helping students to foster their creativity and engage with other students from across the world through collaboration, reading and writing, is key.

B Corps are accelerating a global culture shift to redefine success in business and build a more inclusive and sustainable economy. Certified B Corporations are companies who meet the highest standards of verified social and environmental performance, transparency and accountability. Baobabooks Education Sàrl is committed to these standards and a proud (pending) member of the B Corporation community. The B Corp community works toward reduced inequality, lower levels of poverty, a healthier environment, stronger communities, and the creation of more high-quality jobs with dignity and purpose.

Find out more about why Baobab Trees are under threat and learn how you can help.

Our commitment: Baobabooks will donate 1% of all revenue to support research into solutions to help protect and preserve Baobab Trees by partnering with the Baobab Foundation which is based in Limpopo province of South Africa.

1% for the Planet was founded on the model of our business membership program: responsible businesses giving back to environmental nonprofits to create a healthier planet. Business members join our network, committing to donate the equivalent of 1% of gross sales through a combination of monetary, in-kind and approved promotional support directly to environmental nonprofits.

Join Baobabooks to discover the joy of creativity!

The possibilities are endless! Create a free account today and join the Baobabooks community of educators.