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News · 29 March 2023

Baobabooks and Little Thinking Minds Partner to Launch Ramadan Creative Challenge in Arabic

Baobabooks and Little Thinking Minds Partner to Launch Ramadan Creative Challenge in Arabic

GENEVA / AMMAN, 26 March 2023 – Baobabooks Education and Little Thinking Minds today announced that they are partnering to launch a creative challenge for students focused on Ramadan.

The challenge encourages children to express themselves on the topic of Ramadan and what it means to them through writing stories in Arabic and producing artwork. It is open to all native and non-native Arabic-speaking children and runs from 26 March to 22 April, after which winners will be announced.

"Our partnership with Baobabooks is a great opportunity to encourage children to reflect on the holy month of Ramadan and express what it means to them creatively," commented Rama Kayyali, Co-founder and CEO of Little Thinking Minds. "We are excited about the outcome and to share these reflections with a wider community."

"Our goal is to partner with top-in-class organizations with shared values around supporting literacy for children as well as engaging educators to have the biggest impact," said Peter Nicholson, Baobabooks Co-founder and CEO. "Little Thinking Minds exemplifies this and we are extremely proud to be working together to broaden our engagement through this creative challenge."

About Little Thinking Minds: Little Thinking Minds is an award-winning Ed-tech company focused on providing Arabic language literacy tools for K-12 students. Headquartered in Jordan with offices in Saudi Arabia, UAE, and Egypt, their platforms are used by over 200K users in over 600 schools.

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